CASE STUDY

From Anonymity to Authority: How HGX Media Transformed Raadha Shalini’s Social Media Presence in Just 13 Months!

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Raadha Shalini 

Raadha Shalini is an experienced expressive art therapist and mindfulness expert. She helps individuals and organisations in difficult situations. With over 20 years of experience as a Creative Director for Satya Paul, a fashion brand, Raadha understands the pressures of leadership. Overcoming her own health challenges, she learned the importance of self-compassion, mindfulness, and balance for overall well-being. Raadha combines creative expression and mindfulness practices to empower individuals on their healing and growth journeys.

HGX Media x Raadha Shaalini

During our 13-month collaboration with Raadha Shalini at HGX Media, we successfully transformed and enhanced her social media presence. Through a comprehensive strategy encompassing design, content creation, branding, ads campaign, and workshops, we effectively elevated her brand and engaged her target audience.

Our team of skilled designers, content creators, and social media expertsncrafted visually captivating and compelling content that reflected Raadha Shalini’s brand identity and resonated with her audience. Through extensive research and analysis, we developed an impactful content strategy that delivered informative and engaging blog posts, infographics, videos, and podcasts, ensuring the relevance and appeal of her social media channels.

Additionally, our branding initiatives, including visually striking materials like business cards, brochures, and flyers, positioned Raadha Shalini as an authoritative figure and industry expert both online and offline. Our expertise in social media advertising strategies and audience targeting resulted in a successful ads campaign, expanding Raadha Shalini’s reach and boosting engagement rates. With the help of analytics and reporting tools, we continuously optimised and improved the campaign’s performance.

Our collaboration with Raadha Shalini showcases our creative and strategic capabilities in social media marketing, demonstrating our ability to elevate brands and establish thought leadership.

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